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Advertise, Do not Spam

November 30, 2011  |   Blogs and Blogging,Search Engine Optimisation   |     |   Comments Off

Advertise, Do not Spam

There is a fine line between advertising and spam and unfortunately many business owners do not understand the difference between the two. This is important because while a cleaver, well planted Internet marketing campaign can help to attract new customers and keep existing customers loyal, spam is likely to alienate both new customers and existing customers. This can be extremely damaging to profit margins for the business owners. This article will take a look at a few basic Internet marketing strategies such as banner ads, email campaign and message board posts and describe how each can quickly cross the line from cleaver advertising to spam. Banner ads are one of the most popular strategies which accompany an Internet marketing plan. These ads are usually ads which appear at the top of websites and span the width of the website. It is from this appearance that they earned the name banner ads but actually banner ads can refer to ads of a variety of different sizes and shapes which appear in an array of different locations on a website. In many cases the business owner purchases advertising space on these websites but the banner ad may also be placed as part of ...

Effective Email Marketing

November 30, 2011  |   Search Engine Optimisation   |     |   Comments Off

Effective Email Marketing

Email marketing is quickly becoming one of the most popular forms of Internet advertising. This is because there are many distinct advantages to the concept of email marketing. However, email marketing does have some disadvantages as well. In this article we will examine the advantages and disadvantages of email marketing and will also provide some insight into how to plan and execute an effective email marketing campaign. Email marketing certainly has a set of unique advantages over other types of marketing both online and offline. Perhaps one of the most significant advantages to email marketing is the ability to reach a worldwide audience with minimal effort. It is certainly possible to reach a worldwide audience with other types of advertising but traditional types of advertising such as television, radio and the print media are not nearly as effective for reaching potential customers around the world all at once. Another major advantage to email marketing is it is extremely affordable. This is significant because there are many other types of marketing, including Internet marketing, which are significantly more expensive than email marketing. The costs associated with email marketing are minimal. Ideally you will already have a list of email recipients who are ...

Maintaining a Successful Blog

November 29, 2011  |   Blogs and Blogging   |     |   Comments Off

Maintaining a Successful Blog

Creating a blog is relatively simply. However, maintaining a successful blog is a far more difficult process. This is because there are so many different factors which can contribute to the success of a blog. Some of these factors include the subject of the blog, the popularity of the blog and even the aesthetic layout of the blog. Additionally, the ability to properly promote the blog and reach a large audience of interested Internet users will also have a profound impact on the success of a blog. Although there is no one simple formula for creating and maintaining a successful blog, there are some basic tips which can help to ensure a blogger will enjoy success with his blog. This article will outline some of these basic tips including posting new entries regularly, writing for a specific audience and properly evaluating changes made to the blog. Posting New Blog Entries Regularly The importance of posting new blog entries on a regular basis cannot be underestimated. This is so important because regular postings offer dedicated blog visitors an incentive to keep returning to the blog. Readers may visit a blog originally by chance but become committed to returning to the blog regularly ...

Google Adsense: Having Multiple Sites For One Account and Buying Google Adsense “Secrets”

November 29, 2011  |   Advertising and Marketing   |     |   Comments Off

Google Adsense: Having Multiple Sites For One Account and Buying Google Adsense “Secrets”

Is it Possible for Me to Have More Than One Site For My Google Adsense Account? Yes. In fact, the more sites you have displaying Google Adsense ads, the more money you will make. You don't even have to notify Google of the new sites. Make sure though, that any new site you add conforms to Google Adsense Program Policies, because if your account gets terminated for any reason, you would not be able to display the Google Adsense ads on any of them. All you have to do is copy and past the same ad layout code you previously copied and pasted to your original site. The same rules apply when adding an Adsense for Search box to your new site. Simply choose all the parameters from the choices displayed, copy the code to the new site or new pages within the old site. As in the beginning, Google's webcrawler will detect the code and you're all set. Will It Help Me to Buy Google Adsense "Secrets" E-books and Reports? As with any money-making venture, there are pitfalls, pros and cons and some outright cons. As popular as Google Adsense has become, it's no surprise ...

Google Adsense: Understanding Image Ads and Making Google Adsense Dollars with Writingup.com

November 29, 2011  |   Advertising and Marketing   |     |   Comments Off

Google Adsense: Understanding Image Ads and Making Google Adsense Dollars with Writingup.com

What are image ads? Image ads are graphical ads. Unlike traditional banner ads, image ads are also targeted to the appropriate audience, just like text ads. A publisher that has a combination of image ads and text ads has a greater revenue generating potential. Image ads are only for Adsense for Content pages and not available for Adsense for Search results pages. There are 5 major formats of image ads. The Leaderboard, which is about twice the size of a banner ad, the banner image ad, the skyscraper, the wide skyscraper and the medium rectangle. Google's technology determines on a page by page basis whether image ads, text ads, or a combination of both will make you more money and then delivers the appropriate format. You can choose to run only image ads, but Google recommends selecting both, thereby giving them a better chance to target the right advertising for your page, generating more revenue for you. Bottom line: taking these two methods together will give you the best chance at making the most revenue. How to Make Google Adsense Dollars at Writingup.com To get started blogging at writingup.com, first you'll need to create a Google Adsense account. If you've already ...

Managing Multiple Blogs

November 28, 2011  |   Blogs and Blogging   |     |   Comments Off

Managing Multiple Blogs

While some bloggers may focus exclusively on only one blog at a time, there are many bloggers who manage to maintain several different blogs concurrently. However, not all bloggers do this successfully. Some bloggers compromise quality of content as well as quantity of content by trying to maintain too many blogs while other bloggers have the ability to keep several blogs up to date and interesting to visitors. There are a few key elements to maintaining multiple successful blogs. This article will discuss some of these elements including keeping content original, keeping blogs up to date and budgeting time to work on each blog. Keeping Content Original Bloggers who maintain multiple blogs must be careful to keep the content of each blog original. Even if the blogger maintains several related blogs it is important to ensure each of these blogs has original blog postings. This will help to prevent blog visitors from feeling as though the information they are receiving is not original. It will also help to prevent readers who frequently visit one or more of the bloggers blogs from deciding to start only visiting one of the blogs because they feel the postings are redundant. Bloggers are also advised ...

Google Adsense: How to Apply for the Program and Important Info on Paying Taxes

November 28, 2011  |   Advertising and Marketing   |     |   Comments Off

Google Adsense: How to Apply for the Program and Important Info on Paying Taxes

How to Apply to the Google Adsense Program Applying for a Google Adsense account is quick and easy for any interested webmaster. Just point your browser to www.google.com/adsense and click on apply. Click on the drop down arrow under account type and select whether you're an individual or business. If you're not sure which one to choose, click on the question mark to the left. Next, select your country or territory. Under website information, it asks for your primary URL. If you have your own website, list it here. If you are using a blogging site such as writingup.com or bloggingparty.com that URL goes here. Select your website's primary language. Google adsense supports Chinese (simplified), Danish, Dutch, English, Finnish, French, German, Hungarian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, and Turkish. Select the product you want on your pages. Adsense for Content means you will have advertising targeted to the content on your pages. For instance, if you write about flooring, you might have carpet ads on your page. Adsense for Search is for you to add a Google search box to your pages. To maximize your Google Adsense earnings, ...

Google Adsense: Don’ts for Using the Google Adsense Program

November 28, 2011  |   Advertising and Marketing   |     |   Comments Off

Google Adsense: Don’ts for Using the Google Adsense Program

Google Adsense is a fun and easy way to make extra money. It's important to follow the rules though as Google is serious about the integrity of this program. Not following the rules could result in your Google Adsense account being terminated. Here are a few Don'ts for using the program: DON'T Never, ever, ever click on your own ads. Google Adsense makes it very clear this won't be tolerated. Don't ask your friends and family to click on your ads. Rather, earn money by referring them to the Google Adsense program. Don't participate in the Google Adsense program strictly for the money. This is not a get-rich-quick scheme. It will take time and hard work to make a profit. Don't worry if you don't understand everything the first day. Although the Google Adsense program is extremely user-friendly, it may take a little time to integrate all the facets of the program. Be patient and above all, have fun! Hopefully, these helpful tips will ease you into using the program and help you avoid mistakes that could possibly cost you a lot of time or money. Word Count 195 PPPPP

Google Adsense: Dos for Using the Google Adsense Program

November 27, 2011  |   Advertising and Marketing   |     |   Comments Off

Google Adsense: Dos for Using the Google Adsense Program

Google Adsense is a fun and easy way to make extra money. It's important to follow the rules though as Google is serious about the integrity of this program. Not following the rules could result in your Google Adsense account being terminated. Here are a few Dos for using the program: DO Read the Terms and Conditions and Program Policies thoroughly. Read everything you can about Google Adsense. Learn from others' experiences and mistakes. Learn how to optimize your site for the most enjoyable and profitable Google Adsense experience. Realize it does take some time and hard work. That's why it's so important that you write about something you care about. Hard work is even harder if you don't like what you're doing. Visit other sites that are benefiting from Google Adsense. Click on the ads only if you are truly interested in the product or service being advertised. Read other people's blogs and comment on them. Only offer a comment though if it is truly sincere. Hopefully, these helpful tips will ease you into using the program and help you avoid mistakes that could possibly cost you a lot of time or money. Word Count 203 PPPPP

Is Blogging For Everyone?

November 27, 2011  |   Blogs and Blogging   |     |   Comments Off

Is Blogging For Everyone?

Blogging is a relatively new phenomenon. It basically involves the creation of an online journal which is displayed in reverse chronological order. The blogger who is maintaining the blog may opt to post new blog entries as often as he desires. This may involve posting new entries more than once per day, daily, weekly, monthly or even at a less frequent interval. The postings in a blog are typically related in some way but they can be about any subject the blogger desires. Bloggers may maintain a blog for a number of different reasons and these blogs may be private or public in nature. This article will describe the difference between a private and public blog and will also explain blogging professionally as well as blogging for personal reasons. Private vs. Public Blogs Blogs can also be private or public. Private blogs are ones in which only the blogger and others who have been approved by the blogger can view the blog postings. Public blogs are available to any users of the Internet. A blogger may opt to make a blog private or public depending on whether or not he is comfortable with others reading the blog. For example a blogger ...

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