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The Controversy Around Corporate Blogging

January 07, 2012  |   Uncategorized   |     |   Comments Off

The Controversy Around Corporate Blogging

Corporate blogging is a relatively new idea, and the jury is still out on whether it will succeed. This controversial marketing tool may be the beginning of a new kind of advertising strategy, or it may fizzle out in a matter of months. Many companies are looking for ways to capitalize on the blogging trend, and many of these corporations have determined that a great way to ride the blogging wave is to keep a blog on their corporate website. These blogs are often created to appeal to the demographic that the company needs to court, and the content may have quite a lot to do with the activities of the corporation, or it may have very little to do with the company itself. Often, a corporate blog will focus on the kinds of content likely to attract the desired surfers, even if that content is not related to the product or service that the company provides. Some bloggers feel that corporate blogging is a kind of validation for the blogging movement, and shows that this exciting new medium has really infiltrated the mainstream. Other bloggers consider the kind of viral marketing that corporate blogs practice to be unethical or distasteful. In any case, watching the evolution of corporate blogs and whether they survive and proliferate or fail and disappear promises to ...

The Pros and Cons of Video Blogging

January 06, 2012  |   Uncategorized   |     |   Comments Off

The Pros and Cons of Video Blogging

Video blogging has a lot of advantages over text-based blogging, and it is little wonder that this new technology is catching on all over the globe. Video blogs very effectively grab the attention of web surfers, and people are much more likely to become excited about the dynamic content of a video blog than they are likely to find a written posting very thrilling. The more enthusiastic viewers are about a site, the quicker the word of mouth spreads, and the more traffic the site will get. Of course, there are plenty of disadvantages to video blogging as well. Hosting a v-blog requires quite a bit of server space, which can make it difficult to get started. It takes more time to process and upload a video file than it does to dash off a quick bit of text, which means that running and updating a video blog can be quite a bit of work. In addition, web surfers sometimes grow frustrated with the slow loading times of the files on many video blogs. Whether you opt for a video blog or not depends on what kind of subject matter you want to cover, and how much time you can devote to video blogging. Before you decide to pursue a video blog, consider if there is an easier way for you ...

Picking The Best Free Blogging Site

January 05, 2012  |   Uncategorized   |     |   Comments Off

Picking The Best Free Blogging Site

Choosing a free blogging site can feel overwhelming because there are so many options. There are several large free blog-hosting sites that dominate the blogosphere, but there are also smaller sites. Whether you decide to join up with an established site like blogger or whether you choose to sign on with a relatively new venture depends on what your priorities are. Reliability is perhaps the best reason to opt for a large and well known free blogging site. When you choose to have an established brand host your blog, you can feel secure that your blog will not crash often and will not disappear in the middle of the night. A company that has been around for a while is likely to have the resources to make sure that its clients aren't unpleasantly surprised by any technical glitches. However, many bloggers decide that this isn't enough of a selling point. The bloggers who choose to go with smaller, newer blog hosting sites do so for a variety of reasons, but perhaps the number one advantage is a fairly abstract one. Bloggers tend to relish the fact that the internet is a place where the underdog has a strong chance of success, and by choosing to have a small company as a blog host, a blogger is casting his or her vote for David ...

The Definition of Blogging

January 04, 2012  |   Uncategorized   |     |   Comments Off

The Definition of Blogging

The definition of blogging is something that is very much in flux, as the new technologies that appear every day redefine what a blog is, what a blog can be, and what a blog should do. For many years, blogs were defined as text-based websites that kept records of days, similar to a captain's log on a sailing ship. However, this started to change as the group of people who kept blogs became more diverse. The more bloggers began to explore the limits of the medium and of the technology that made it possible, the more the boundaries of what could be called a "blog" expanded. Today, there are an abundance of photo blogs, and there are even video blogs as well. Mobile blogging devices may well change the definition of blogging entirely by making it possible for bloggers to create new kinds of posts. Another element of the blogosphere that is starting to redefine blogging is the corporate blog. As more companies hire writers to keep blogs with the sole purpose of creating positive buzz about their brand, bloggers across the globe are arguing about whether these manufactured blogs are really worthy of the name. Between all of these different forces that are constantly expanding ...

If You are Already Blogging, Money May be Just a

January 03, 2012  |   Uncategorized   |     |   Comments Off

If You are Already Blogging, Money May be Just a

Click Away If you already spend a fair amount of time blogging, money may come to you literally as soon as you ask for it. Once you have an established blog with a regular readership, it is easy to turn a profit through advertising. By hosting sponsored links or banners, you can see income from your hobby almost overnight. Even if you did not start your blog intending to turn a profit, making supplementary income from your blog may be easier than you think. Of course, even for people who have spent months or years blogging, money from advertising revenue may not add up to a large sum. The amount of money that you can make as a blogger depends on a lot of different factors, but perhaps the most important element of the equation is the topic of your blog. If your blog is on a subject that appeals to a demographic that advertisers have a strong desire to reach, you will be more likely to be able to turn a large profit on your blog than if your blog is on a fairly obscure subject that does not draw the kind of audience that advertisers need to appeal to. Of course, the only way to find out where you fall on this spectrum is to try hosting some ads. ...

Your New Baby, Blogging, and Modern Motherhood

January 02, 2012  |   Uncategorized   |     |   Comments Off

Your New Baby, Blogging, and Modern Motherhood

For the mother of a new baby, blogging is likely to be the last thing on her mind. Taking care of an infant is an almost incredible amount of work, and between changing diapers and putting the final touches on the nursery, it seems unrealistic to imagine that there would be time left over for any mother to blog. However, a growing number of new moms are joining the blogosphere to share their experiences during this exciting time of life. There is a whole range of benefits that new mothers can reap from blogging, and the spectrum covers everything from getting through the night to helping distant relatives feel closer. Among the reasons why, for a mom dealing with the hassles and triumphs of a baby, blogging is a great idea, is that having a blog about motherhood is a great way to blow off some steam. Babies often have very erratic sleep patterns that leave parents up at odd hours of the night, and sometimes the best way to fill those hours is on the internet. Many new moms turn to television to help them weather these dawn vigils, but by blogging through the night moms can turn what feels like a somewhat depressing situation into an actively positive and productive one. Another reason why new moms often find blogging very ...

Mobile Blogging is on the Cutting Edge

January 01, 2012  |   Uncategorized   |     |   Comments Off

Mobile Blogging is on the Cutting Edge

Mobile blogging is an exciting phenomenon that is sweeping the blogosphere. One of the reasons why a lot of bloggers are attracted to the medium of blogging in the first place is that they enjoy being able to make frequent updates and posts that keep all of their visitors up to speed with current situations. Mobile blogs, or "moblogs," take this to the extreme by allowing users to post things literally as they happen. This new wave of moblogs and mobloggers keep web surfers up to date with good and bad events of importance as they occur all over the world, helping to make international communication faster and more accurate. Many people feel that the limitations of blogging have a lot to do with geography. After all, there is only so current that a blog can be when you need to run home and boot up in order to update it. However, mobile blogging marks the beginning of an thrilling new era when web-based communication can happen spontaneously from any location. Moblogging devices mean that there is almost nowhere on the planet that remains off-limits for bloggers. Mobile blogging is still in its infancy because the technology that makes it possible has only recently hit the global market. The first moblog technology became available over a decade ago, but it is only ...

Blogging for Profit Begins With a Long Term Plan

December 31, 2011  |   Uncategorized   |     |   0 Comment

Blogging for Profit Begins With a Long Term Plan

Many people dream of blogging for profit, and this goal is not far beyond the reach of someone with average intelligence, a willingness to work hard, and a basic grasp of blogging technology. However, very few people manage to reap the profits they want from their blog. Most people who attempt to make money with their blogs do not succeed for two reasons. Often, bloggers have unrealistic expectations of how fast their readership will grow and how much money they will make, and when these expectations are not met the disappointment can crush the desire to continue blogging. The other trap that many bloggers fall into has to do with lack of planning. If you want to turn a profit as a blogger, the key to success is to make a realistic plan and stick with it. To succeed at blogging for profit, the main thing that you will need is a large readership. The higher your traffic, the more advertisers will agree to pay you. However, cultivating the regular visitors that you will need in order to make a profit isnt easy. As more and more blogs appear each day, having a great idea or a wonderful writing style ...

Using A Free Blogging Web Site

December 30, 2011  |   Uncategorized   |     |   0 Comment

Using A Free Blogging Web Site

For first time bloggers, a free blogging web site is a great way to get started in the blogosphere. Popular blogging web sites like blogger and eponym allow users to set up and host a blog without paying any fees at all. This encourages people to start blogging, because the fact that one of these sites can provide you with all of the tools that you need to get your blog up and running without spending any money means that you have nothing to lose by starting a blog. The fact that it is so easy to find a way to blog for free is one of the reasons why so many people who have never had any other kind of web presence before find themselves drawn to blogging. By signing up with a free blogging web site, you may find it easier to get listed in search engines that you would if you were starting your own blog from scratch. For example, google runs the free blog hosting site blogspot and crawls its pages very often looking for updates, so if you have your site hosted by blogspot you are almost guaranteed to be listed on google's blog search engine. This easy access to search engines can take some of the work out of promoting your blog, and can help ...

Personal Blogging, Documentary, and History

December 29, 2011  |   Uncategorized   |     |   0 Comment

Personal Blogging, Documentary, and History

When it comes to personal blogging, documentary is the default genre. There are plenty of blogs that serve other functions, but many blogs are primarily catalogues of the life experiences of their author. Although there are quite a few blogs that focus on collecting poetry and other forms of creative writing, the vast majority of personal blogs are in some sense documentaries. For many years, the act of making a documentary was meant to be an objective act of reporting the sights and sounds that the filmmaker, writer, or photographer encountered. However, in contemporary times there has been a movement towards embracing the subjectivity inherent in the documentary form. This means that modern documentaries often reflect the distinctive voice and sensibility of their creator, and the fact that todays documentaries often revolve around personality blurs the lines between documentary and memoir. Blogs rest somewhere between these two genres, muddying the distinctions even further. Personal blogging, documentary, and memoir are now irrevocably intertwined, for better or for worse. Although few bloggers think of themselves as making documentaries in any formal sense, every time somebody sits down in front of a computer and types up a record of their day, they are documenting their own historical moment. The things that we take for granted about our daily lives, like the way that we use specific modes of ...

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